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The Ultimate Guide to Document Automation

Chloe Stevens
Senior Content Manager
June 27, 2024

Are your teams facing significant inefficiencies or bottlenecks in their content generation workflows?

Read this full guide to find out how to eliminate these productivity roadblocks with document automation, the game-changing benefits your business could see from implementing it, plus how to choose the right software.

Document Automation: Everything you need to know

What is Document Automation?

Document automation refers to businesses leveraging technology to elevate their document generation process. The software removes mundane tasks throughout the entire document lifecycle, making creating, proofing, and distributing content more efficient and effective.

For example, a document automation tool can:

  • Embed on-brand templates into your document creation program (e.g. Microsoft 365.)
  • Refresh up to thousands of data points in one click.
  • Automatically flag and fix any errors within a document.

What is Financial Document Automation?

Financial document automation refers to software that’s built to streamline workflows within the financial services industry, including for those working on finance-specific documents, like pitchbooks and P&L reports.

Automation vs. AI

Since OpenAI launched its popular ChatGPT in late 2022, many people are investigating ways to exploit generative AI and increase efficiency in their workflows. And while automation and AI can be used simultaneously, these two innovative technologies have significant differences.

What is Generative AI?

Generative AI is trained on vast amounts of data and can interpret that information to make logical decisions and output. AI’s behaviour will evolve based on the new data it’s being trained on.

What is Automation?

In comparison to generative AI, automation is rule-based and follows predetermined instructions. It requires human involvement to adapt to new circumstances.

Discover more about Microsoft 365 Copilot and generative AI >

How Does Document Automation Work?

There are several document automation solutions on the market, and each one offers something different. While the features and offering may change slightly, most tools work to boost efficiency, guarantee brand consistency and ensure data accuracy.

Here’s how to use document automation in a typical workflow:

  1. Instantly access branded, marketing-approved templates from within your office suite (like Microsoft 365.) These templates will include boilerplate text and graphic charter, such as fonts, images, and icons to ensure they are best practice.
  2. Source the most impactful, up-to-date content within PowerPoint, Excel or Word, leveraging data stored in a centralized CRM database. Say goodbye to emailing colleagues or endlessly searching File Explorer for materials.
  3. Rely on automated formatting features to help streamline the document creation process, for example, when aligning logos or resizing slide elements.
  4. Ensure data accuracy by connecting your reports or presentations to a data set within Power BI or Excel and updating the figures in seconds when required. Discover more about UpSlide’s pitchbook Excel plugin

The Benefits of Document Automation

In the short term, using automation will enable more efficient document creation and result in better-quality output. However, looking towards the long-term, investing in document automation will allow your company to:

#1 Win More Business

Creating and distributing more impactful proposals and pitches will help you secure new clients and boost your bottom line.

#2 Provide Extra Value to Your Clients

Eliminating the time-consuming, manual tasks in document creation will free up time for your teams to add value elsewhere – like nurturing client relationships or improving their data analysis.

#3 Boost Employee Satisfaction

Enabling teams to focus on more purpose-led projects will help improve overall employee retention rates.

Using UpSlide enables Colliers to create quality valuation reports in a timely manner, allowing us to focus more on our business and clients’ needs. Now we can produce even more reports, which ultimately helps increase revenue.

Jennifer Bailey

Operations Manager, Valuation & Advisory Services

How to Choose the Best Document Automation Software

When it comes to document automation, there’s no “one size fits all” tool.

Every company has different team dynamics, use cases, and challenges; therefore, you should approach choosing their solution on a unique case-by-case basis.

Plus, some document automation tools offer specialist features for certain industries, for example, UpSlide’s focus on financial and professional services or Juro’s on the legal sector.  

Before jumping into any software investment, we recommend conducting an internal investigation to define your selection criteria and expectations.

Here’s what to consider when choosing a document automation tool:

Type of Documents Produced

Ask yourself the following questions:

  • What are the most common documents your teams are working on?
  • Is it for recurring monthly reports or sales demo materials?
  • Which applications are they using to produce these documents, e.g. Google Sheets or Microsoft Word?

Understanding which program your teams spend most of their time in will help you determine the type of software you’ll need.

Main Use Cases

It’s important to analyze your teams’ workflows in depth to understand which tools might be right for them. For example, questioning:

  • What problems does the new tool need to solve?
  • What time-consuming tasks can be automated?
  • Do they need help generating high-quality slides?
  • Would they benefit from software that could automate data refreshes?  

Understanding their needs first will help you make better software purchasing decisions.

Budget

What is your biggest priority when choosing document automation; is it cheaper initial costs or long-term ROI?

Some solutions are more premium than others, but they typically will come with advanced features and support to help ensure higher adoption.

We recommend conducting a cost analysis for a range of solutions to understand which one best suits your budget and needs.

Support You’ll Need

Implementing software across your entire business can be challenging, especially if you have thousands of templates, slides and data points to embed into the software.

Consider whether your business will need support with change management, onboarding and adoption.

Top tip

Use software review sites like G2 and Capterra to see whether the SaaS has a track record of implementing projects for similar companies before.

Integrations

Pull together a list of other third-party apps and tools you have in your existing tech stack and establish whether they can integrate with the document automation tool.

Plus, if your teams work in Microsoft 365, investigate whether the provider is a Microsoft Solutions Partner, as this certification provides extra security that the vendor’s infrastructure will remain compatible with the latest versions of Microsoft.

Once you’ve conducted this internal investigation, you’ll be able to map your selection criteria against the tool to work out which document automation software will be the most appropriate for your team.

Expert Tips For Generating Documents Faster with Automation Software

Here are our top tips for using automation tools to enable your teams to generate documents faster:

Standardize and Effectively Distribute Your Company Templates

Build high quality, standardized templates across the business, that are easily accessible by all employees. Leverage Template Management software that integrates within your teams’ most-used applications, like PowerPoint and Excel, to ensure there is no disruption to their workflows.

Top tip

Gather your front-line teams’ input in the early stages of building the templates as it will be guaranteed to suit their needs and use cases.

Store All Marketing Materials in a Dynamic, Centralized Repository

Optimize content workflows in Microsoft 365 by embedding all business marketing materials, such as slides, full decks, visuals and tombstones into a centralized hub in PowerPoint, Excel and Word. Some content enablement tools on the market enable you to distribute any new materials or content refreshes to teams instantly, ensuring everyone in the businesses uses the latest, compliant content.

Successful Document Automation: Case Studies in Finance

Many innovative finance businesses use document automation to achieve their strategic objectives. Here are a few examples of businesses using document automation to ensure quality, accurate, and client-centric deliverables.

How BNP Paribas Innovates with Document Automation

Leading global banking and financial services firm BNP Paribas automates document creation to save their teams time and improve the consistency of customer deliverables.

After integrating UpSlide, BNP Paribas saw an increase in team performance, collaboration, and collective output.

Today, we spend too much time on low value-added tasks. Tomorrow’s bankers need supercharged tools like UpSlide to increase productivity. The key to success is knowing the right tools.

Julien Polenne

Head of IB Transformation, CIB EMEA

How Cushman & Wakefield Streamlines Operations with Automation

With over 50,000 employees worldwide, how does Cushman & Wakefield optimize their document workflows for success?

They sourced a tool that reduced the time it took to create brand-consistent, up-to-date deliverables.

Since using technology to boost overall efficiency, their Commercial Real Estate Valuations team are seeing upwards of 33 hours saved per user, per month.

Document Automation: key takeaways

Businesses rely on their employees to efficiently produce high-quality documents, like pitchbooks and proposals, to increase their commercial competitiveness.

Integrating a document automation solution will eliminate low value-added tasks and free up time for employees to work on more valuable projects. Productivity and employee satisfaction rates will skyrocket, ensuring your company is well placed for future growth. 

If you’d like to hear more about how to maximize efficiencies with technology, bookmark our Knowledge Hub, or follow us on LinkedIn.

TL;DR

  • Document automation refers to the use of technology to enhance document generation processes. Integrating document automation software into workflows is particularly useful for financial services companies, as it enables you to embed templates, refresh data points, and detect errors.

  • To choose the right document automation tool, you should consider the type of documents you’ll be working on, core use cases, overall budget, among other things.

  • Leading companies in finance, such as BNP Paribas, are using document automation daily to increase team performance and output.

Chloe Stevens
Chloe is a Senior Content and Social Media Manager with five years of experience in the finance and technology industries. She has a keen interest in writing about brand management and the different technologies that can improve the way we work.

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