Clarksons Maintains Brand Compliance with UpSlide
21h+
saved/user/month
54
offices
5+
years with UpSlide
UpSlide acts as an additional member of our marketing team – one that we can trust to guarantee that our global teams will produce brand-compliant, high-quality deliverables.
Samantha Cottle,
Marketing Director
Clarksons
Most Used Features
Objectives
Achieve brand consistency by providing access to unified marketing materials.
Produce impactful, higher-quality client deliverables in less time.
Improve collaboration and knowledge sharing across global teams.
Challenge
Clarksons is the world’s leading provider of integrated shipping services, with 1600+ employees across 54 offices worldwide.
Their marketing team was constantly relied on to ensure that all deliverables were brand-compliant, regardless of department and geography. Considerable time was spent on reformatting and auditing documents to get them client-ready.
As such, they sought a tool that could provide global teams with easy access to unified marketing materials to help them produce high-quality documents faster and more autonomously.
The UpSlide Project
UpSlide was rolled out to 120 users and since then, our expert consultants have worked closely with Clarksons to ensure the project’s success.
“Our dedicated consultant spent time getting to know our users, their pain points and ways of working. Gaining this close insight into our business has enabled UpSlide to add further value to our templates, materials and training programmes, and has produced great results.”
UpSlide has undoubtedly streamlined my reporting processes. Whenever data changes in my Excel workbook, I can ensure that all linked graphs in my presentation are up-to-date in one click.
Market Analyst
Clarksons
Impact
Effortless Consistency
“UpSlide’s Content Library has enabled us to standardize marketing materials across our global business.
We now have company-branded slide decks, templates, images, icons and assets stored in one centralized place that are readily available for our teams to use.”
Enhanced Efficiency
“UpSlide has saved time for everyone in the business and freed up capacity.
The marketing team is no longer bogged down with formatting and auditing slides; UpSlide’s Slide Check takes care of that for us in a fraction of the time.”
Guaranteed Quality
“Since integrating UpSlide, the quality of documents produced across the company has increased.
It’s encouraged better engagement between marketing and the rest of the business, as we now have time to give more valuable advice on improving content quality, as opposed to just formatting.”
